The True Cost of Employee Turnover: Why Employers Must Take Action

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Employee turnover is a growing concern for businesses in Canada, with rising costs and far-reaching implications for productivity and economic stability. Understanding the scope of the issue and its underlying causes is crucial for employers aiming to navigate these challenges effectively.


Prevalence of Turnover

A recent survey by Talent Canada revealed that 35% of Canadian companies have experienced increased employee turnover, a marked rise from 24% in previous years. This growing trend reflects the challenges of retaining talent in an evolving labor market and signals a need for proactive strategies.


The Financial Impact of Turnover

Employee turnover is not just a matter of filling vacant positions—it carries significant financial consequences. On average, the cost of turnover in Canada is estimated at over $41,000 per employee, including expenses related to rehiring, training, and lost productivity. Alarmingly, 16% of employers report annual turnover costs exceeding $100,000. These figures highlight the importance of prioritizing employee retention to minimize financial strain.


Quality Costs: Productivity and Economic Implications

Productivity Decline

Canada’s labor productivity has faced a significant downturn, with growth stagnating at approximately 0% between 2019 and 2024. The Bank of Canada’s senior deputy governor has described this decline as reaching “emergency levels.” Lower productivity growth directly impacts economic expansion and complicates monetary policy implementation, creating a ripple effect across industries.

Economic Consequences

Stagnant productivity hampers wage growth and limits the ability of businesses to expand. Employers must address this by investing in workforce development and efficiency-enhancing measures.


Diminishing Workforce: A Dual Challenge

Aging Population

Canada’s aging population is reshaping its demographic and economic landscape. As older workers retire, a shrinking workforce poses challenges to maintaining productivity and sustaining economic growth.

Immigration Policy Changes

To address public concerns over rising living costs and housing affordability, the Canadian government has announced a reduction in immigration targets. The number of new permanent residents will decrease from 485,000 in 2024 to 395,000 in 2025, with further reductions to 365,000 by 2027. While this policy aims to address housing pressures, it could exacerbate labor shortages and intensify challenges for employers.


Implications for Employers

The combination of high turnover costs, declining productivity, and a shrinking labor pool calls for decisive action. Employers must adopt strategies to adapt and thrive in this challenging environment:

1. Retention Strategies

Given the financial burden of turnover, employers should prioritize:

  • Competitive Compensation: Ensure salaries and benefits align with market standards.
  • Positive Work Environment: Foster a culture of respect, collaboration, and support.
  • Career Development Opportunities: Invest in employee growth through training and advancement programs.

2. Addressing Productivity Declines

Combatting declining productivity requires:

  • Employee Training: Equip staff with the skills needed to adapt to evolving roles.
  • Technology Investments: Adopt tools and platforms that streamline workflows and enhance efficiency.
  • Process Optimization: Identify and eliminate inefficiencies in daily operations.

3. Navigating Workforce Challenges

To mitigate the effects of a diminishing workforce, employers should:

  • Flexible Work Arrangements: Attract and retain talent by offering remote or hybrid work options.
  • Tap Underrepresented Talent Pools: Focus on hiring from diverse and overlooked groups.
  • Succession Planning: Develop internal talent pipelines to ensure business continuity.

Taking Action Today for a Stronger Tomorrow

The cost of inaction is too high for businesses to ignore. By addressing turnover, productivity, and workforce challenges head-on, employers can reduce costs, retain top talent, and position their organizations for long-term success.

At Rosie’s Roadshow, we’re passionate about helping leaders and organizations tackle these challenges through knowledge sharing and innovative strategies. Together, we can reshape the future of work to create sustainable, thriving businesses.


Interested in learning more? Join one of our upcoming leadership events to gain insights and practical tools for navigating today’s workforce challenges. Let’s shape a brighter future together!

About The Author
Zoe Share

Zoe Share

Zoe Share is the Creator of Rosie's Roadshow. Zoe started her career journey as a teacher and after completing her Masters in Business, decided to start a digital marketing agency called Schmooz. From there, Zoe took on various consulting and other roles to learn more all different types of businesses. After Zoe's grandmother passed in 2023, the idea for Rosie's Roadshow emerged.